Marketing Campaign Lead

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    • #3734
      Smith Ida
      Participant

      Job Title: Marketing Campaign Lead

      Location: Lagos State
      Type: Full time / Hybrid

      Overview:

      A start up business is seeking an initiative-taking and experienced Marketing Campaign Lead to lead the development and implementation of comprehensive marketing strategies for our business. The ideal candidate will have a proven track record in creating and executing successful marketing campaigns to drive brand awareness, customer acquisition, and overall business growth.

      Responsibilities:

      – Develop and execute innovative and effective marketing strategies in alignment with the company’s overall objectives and target audience.
      – Conduct market research and competitive analysis to identify industry trends, customer preferences, and opportunities for differentiation.
      – Create and manage marketing budgets, ensuring optimal allocation of resources for maximum impact.
      – Collaborate with cross-functional teams to develop engaging and compelling marketing collateral, including digital content, advertising campaigns, and promotional materials.
      – Utilize data-driven insights to optimize marketing performance, measure ROI, and make informed decisions.
      – Lead the implementation of digital marketing initiatives, including SEO, SEM, email marketing, social media, and other online channels.
      – Cultivate partnerships and sponsorships to expand the company’s reach and enhance brand visibility.
      – Track and analyse key performance metrics to assess the effectiveness of marketing initiatives and make data-based recommendations for continuous improvement.

      Qualifications:

      – Bachelor’s degree in Marketing, Business Administration, or related field.
      – Proven experience (Minimum 2 years) in developing and executing successful marketing strategies, preferably within the service industry or start-up environment.
      – Demonstrated expertise in digital marketing, including proficiency with SEO, SEM, social media advertising, and content marketing.
      – Strong analytical skills and familiarity with marketing analytics tools to measure and report on campaign performance.
      – Excellent communication and interpersonal abilities, with a talent for crafting engaging marketing messages and building strategic partnerships.
      – Ability to thrive in a fast-paced, dynamic work environment, adapting quickly to changing priorities and business needs.
      – Creative thinker with a strong business acumen and a passion for staying ahead of industry trends.

      We offer a competitive salary and benefits package, as well as opportunities for professional growth and development within our rapidly expanding organization.

      If you are passionate about pioneering impactful marketing strategies and driving business success, we encourage you to apply and join our team.

      To apply for this position, please submit your resume and a cover letter outlining your relevant experience and achievements in marketing strategy and execution.

      Send a DM with resume

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